As major transportation hubs become increasingly complex, providing clear directions and accessible information is essential to improving the passenger experience. At Shanghai Railway Station, artificial intelligence and smart city furniture are helping reshape how travelers navigate and interact with public spaces.
Shanghai Zemso Urban Furniture Technology Co., Ltd. (ZEMSO) participated in the Shanghai Railway Station area’s integrated service space and urban furniture renewal project, introducing AI-powered wayfinding, smart solar bench, and multifunctional public service facilities into the station environment.
Making Navigation More Intuitive with AI
One of the project’s key features is ZEMSO’s Zhitu AI Guide, designed to help passengers access directions and public information more efficiently. Through interactive maps, visual navigation, and landmark-based guidance, the system supports route inquiries and helps users identify destinations and nearby functional areas.
Different versions are designed for different application scenarios, enabling information to be presented in a more intuitive and accessible way. Compared with conventional static signs, AI-powered wayfinding offers a more interactive approach to navigating complex public spaces.
For a busy railway station, this improvement can help reduce the difficulty of finding directions while making essential information easier to access.
Beyond Navigation: A More Connected Passenger Experience
The project also incorporates smart seating to improve comfort during waiting periods. Equipped with features such as seat heating and USB charging, these facilities combine everyday usability with practical services for travelers.
Meanwhile, the surrounding integrated service space brings together multiple public service functions, supported by smart displays and bilingual guidance. Together, these elements create a more connected environment where navigation, information access, and passenger comfort work alongside one another.
Integrating Smart Technology into Public Spaces
The Shanghai Railway Station project reflects ZEMSO’s approach to integrating digital technology with urban furniture. Rather than treating smart devices as isolated installations, the project brings together different facilities to address the practical needs of a high-traffic transportation hub.
On-site operational observations indicate that the installed products have maintained stable performance in a high-passenger-flow environment, providing practical experience for the continued application of smart facilities in transportation settings.
ZEMSO continues to develop solutions for transportation hubs, public transit systems, communities, parks, and commercial spaces. By combining AI technology, industrial design, and functional urban furniture, the company aims to make public spaces more accessible, efficient, and comfortable.
